Innovation Hub
connecting people, places and media

Conversations with Experts
Tune into the LBMA Podcast, your weekly source for the latest trends, research, and expert interviews on location-based marketing. Hosted by industry experts, our podcast delves deep into the technologies, strategies, and innovations driving the future of marketing.
Key figures from the fields of mobile marketing and digital media focused on location-based strategies share their expertise, ensuring you’re always informed about the most crucial developments.
Whether you’re a marketer, tech provider, or industry enthusiast, the LBMA podcast keeps you connected to what’s next in location-based marketing.
Weekly Tech Insights
Stay up-to-date with the latest technology trends and innovations shaping the world of location-based marketing. Our curated weekly insights bring you key updates, case studies, and breakthroughs from major players across industries. For more insights on how these trends are shaping the future of location-based marketing, stay tuned to our Tech Insights section.


Best Retail Cases
The Best Retail Cases platform, an initiative by LBMA, takes you to the most innovative and valuable installations in location-based marketing. From digital screens in high-traffic areas to personalized mobile experiences, this platform showcases the future of retail and consumer engagement.
Discover the cutting-edge solutions transforming the shopping experience and gain insights into how brands are using location intelligence to redefine the point of sale.
Explore successful retail cases in cities around the globe and learn from the brands leading the charge in enhancing the consumer experience.

Global Conferences & Networking Opportunities
LBMA hosts global events and conferences that bring together professionals from across the location-based marketing ecosystem. These events provide a unique opportunity to learn from industry leaders, discover new technologies, and connect with peers in a collaborative environment.
Our conferences feature a mix of workshops, panel discussions, and keynote sessions focused on the latest innovations, challenges, and opportunities in location-based marketing. Whether you’re interested in mobile, digital, out-of-home, or print advertising, our events cover the full spectrum of location-centric marketing strategies.












